Baalbaki, Imad , Ph.D.
  
   Lecturer
   AUB Start Date: October, 1993
 
Contact Information  
AUB Email: imad.baalbaki@aub.edu.lb
Other Email: imad.baalbaki@aub.edu.lb
Office Location: AUB Development
Office Extension: 2530
   
   
   
  
 Office Hours

Monday : 5:00 PM - 7:00 PM

 Education

June  1993
Georgia Institute of Technology
Atlanta, GA,  United States.
Ph.D. in International Marketing
Dissertation: “Standardization versus Customization: An Assessment of the Importance of Marketing Management Bases for International Market Segmentation”

June  1987
American University of Beirut
Beirut,  Lebanon.
MBA in Business Adminstration

June  1985
American University of Beirut
Beirut,  Lebanon.
BBA in Business Adminstration
Graduated with Distinction
Honors List each semester, Fall 1982-Spring 1985
Top graduate of class.
Nominated by the Business School for the Philip Hitti Prize of Academic Excellence, June 1985.

 Experience

October  2007  -    Present
American University of Beirut
Lebanon
Assistant Vice President for Development

February  2001  -    Present
American University of Beirut
Lebanon
Lecturer, Olayan School of Business

February  2001  -   September   2007
American University of Beirut
Beirut, Lebanon
Director of Development and External Affairs (Full-time)

October  1997  -   June   2000
American University of Beirut
Beirut, Lebanon
Director of the Graduate School of Business and Management (Full-time)
Founded as the School of Commerce in 1900, the Graduate School of Business and Management is one of largest academic units in the University. With its undergraduate and graduate programs, it is home for close to one fifth of the University students.

Served as School Director until the School became an independent Faculty with the start of Fall semester of the academic year 2000/2001.

October  1993  -    2001
American University of Beirut
Beirut, Lebanon
Assistant Professor (Full-time)
Graduate School of Business and Management

October  1990  -   May   1993
Georgia Institute of Technology
Georgia, United States
Instructor
Ivan Allen College of Management, Policy, and International Affairs

 Consulting work

Short Term Consulting Engagements

January  2000 - March  2000.
Lebanese Army Housing Unit . Beirut , Lebanon.
External consultant to the Lebanese Army Housing Unit on a newly proposed housing plan for Lebanese Army members

November  1999 - December  2000.
University of Sharjah . Sharjah , United Arab Emirates.
Member of AUB team to the University of Sharjah, UAE, to evaluate and monitor University programs

February  1999 - 1999.
University of Sharjah . Sharjah , United Arab Emirates.
Member of AUB team to the American University of Sharjah, United Arab Emirates, to evaluate and monitor University programs.

December  1999 - January  2000.
University of Sharjah . Sharjah , United Arab Emirates.
Member of AUB team to the University of Sharjah, UAE, to develop the Executive MBA program.


Long Term Consulting Engagements

April  2001 - 2001.
Ministry of Finance, Government of Lebanon.. Beirut , Lebanon.
Adhoc Examining Committee for positions of Tax Auditor/Accountant

2000 - 2001.
Kettaneh . Beirut , Lebanon.
Consultant in AUB team for F.A. Kettaneh establishment


Other

September  2000 - 2000.
United Nations Development Project (UNDP). Center of Policy Studies . Beirut , Lebanon.
Participant in a roundtable brainstorming session for the writing of the “Lebanon and Globalization” chapter of the United Nations Development Program (UNDP) Human Development Report on Lebanon

July  2000 - 2001.
Netakeoff (www.netakeoff.com) . Beirut , Lebanon.
Member of Netakeoff Honorary Board of Advisors

October  1998 - December  1998.
Ministry of Finance, Government of Lebanon. Beirut , Lebanon.
Member of the Adhoc Examining Committee for positions of Tax Auditor/Accountant

November  1998 - Present.
European Union . Beirut , Lebanon.
Member of the Mediterranean Network of Information Technology Nodes under the European Union project MED-ITN. A founding member of the Electronic Commerce node in Lebanon

March  1998 - 1998.
University of Sharjah . Sharjah , United Arab Emirates.
Member of AUB team to the University of Sharjah, United Arab Emirates, to evaluate and revise University curriculum

April  1997 - April  1997.
Ministry of Education and Culture . Accreditation Council . Cyprus.

April  1997 - April  1997.
Ministry of Education and Culture. Accreditation Council. Republic of Cyprus.
Member of an accreditation team reviewing programs of private institutions of tertiary education in Cyprus as per an invitation by the Accreditation Council of the Ministry of Education and Culture

May  1994 - May  1994.
MTV. Beirut , Lebanon.
Panelist on the television show "El-Haki Bainatna" on MTV.

 Recent Research/Intellectual Contributions
Peer-Reviewed Journal Articles
Published Articles in Refereed Journals

1. Baalbaki, I, Ahmed, Z and Makarem, S  (2008)  'Patient Satisfaction with Healthcare Delivery Systems',  International Journal of Pharmaceutical and Healthcare Marketing , 2:1, 47-62

2. Ahmed, Z, Julian, C, Baalbaki, I and Hadidian, T  (2006)  'Firm Internationalisation and Export Incentives from a Middle Eastern Perspective',  Journal of Small Business and Enterprise Development , 13:4, 660-669

3. Ahmed, Z, Julian, C and Baalbaki, I  (2006)  'The Internet and Export Marketing from a Middle Eastern Perspective',  Journal of Asia Business Studies , 1:1, 10-15

4. Ahmed, Z, Julian, C and Baalbaki, I  (2004)  'Export Barriers and Firm Internationalisation: A Study of Lebanese Entrepreneurs',  Journal of Management and World Business Research , 1:1, 11-22

5. Elfakhani, S, Ghantous, R and Baalbaki, I  (2003)  'Mega-Mergers in the US Banking Industry',  Applied Financial Economics , 13, 609-622

6. Baalbaki, I and Moukkaddem, A  (2000)  'An Empirical Investigation into the Effect of Brand Name on Taste Perceptions',  Journal of the Academy of Business Administration , 5:1&2, 25-37


Other Intellectual Contributions
Publications in Refereed Conference Proceedings

1.  (2007) Proceedings: International Business Information Management Conference (8th IBIMA), edited by Baalbaki, I, Safa, O and Moukddem, A.  Dublin, Ireland

2.  (2000) Proceedings: Academy of Business Administration 2000 Conference , edited by Baalbaki, I and Sweidan, A. Vancouver , Canada

3. Academy of Management (2007) Proceedings: Academy of Management Annual Meeting, edited by Sidani, Y, Itani, H and Baalbaki, I.  Philadelphia, Pennsylvania, United States

4.  (2004) Proceedings: Academy of International Business South East Asia Regional (AIBSEAR) Conference: Regional Cooperation, Strategic Alliances, and World Business, edited by Ahmed, Z, Julian, C and Baalbaki, I.  Hong Kong , China

5.  (2004) Proceedings: Academy of International Business South East Asia Regional (AIBSEAR) Conference: Regional Cooperation, Strategic Alliances, and World Business, edited by Ahmed, Z, Julian, C and Baalbaki, I.  Hong Kong , China

6.  (2006) Proceedings: Advances in Global Business Research of the 2006 Academy of Global Business Advancement Conference , edited by Baalbaki, I, Yehia, A and Kettaneh, T.  Kuala Lampur , Malaysia

7.  (2006) Proceedings: Advances in Global Business Research of the 2006 Academy of Global Business Advancement Conference , edited by Baalbaki, I, Elfakhani, S and Rizk, H.  Kuala Lampur , Malaysia

8.  (2005) Proceedings: Academy of Global Business Advancement Conference , edited by Baalbaki, I, Pashtenko, V and Christidis, C.  New Delhi , India

9.  (2005) Proceedings: 2005 Academy of Global Business Advancement Conference, edited by Makarem, S, Pashtenko, V and Baalbaki ,I.  New Delhi , India

10.  (2004) Proceedings: 2004 Academy of Global Business Advancement Conference, edited by Baalbaki, I, Ahmed, Z and Beldona, S.  New Delhi , India

11.  (2004) Proceedings: 2004 Academy of Global Business Advancement Conference, edited by Baalbaki, I, Ahmed, Z and Beldona, S.  New Delhi , China

12.  (2004) Proceedings: 2004 Academy of World Business, Marketing and Management Development Conference, edited by Ahmed, Z, Baalbaki, I and Julina, C.  Toowoomba, Queensland , Australia

13.  (2003) Proceedings: Academy of International Business’s Southwest Chapter’s Annual Conference , edited by Baalbaki, I, Ahmed, Z and Beldona, S.  Houston, Texas, United States

14.  (2003) Proceedings: Academy of International Business’s Southwest Chapter’s Annual Conference, edited by Baalbaki, I, Ahmed, Z and Beldona, S.  Houston, Texas, United States

Published Abstracts (Refereed)

15. Elfakhani, S, Ghantous, R and Baalbaki, I  (2000) Mega-Mergers in the US Banking Industry, 2000 Financial Management Association (FMA) European Conference

Refereed Conference Presentations

16. Baalbaki, I and Sweidan, A  (2000)  'Corporate Web Sites: Objectives, Effectiveness, and Satisfaction', paper presented at the Academy of Business Administration 2000 Conference  April, Canada

17. Baalbaki, I, Beldona, S and Salam, R  (2004)  'Consumer Perceptions of Rebates in a Developing Country', paper presented at the 2004 Academy of Global Business Advancement Conference  January, India

18. Baalbaki, I, Beldona, S and Rizk, N  (2004)  'Social Marketing and Public Policy: The Case for Lowering the Electoral Age to 18 in Lebanon.', paper presented at the 2004 Academy of Global Business Advancement Conference  January, India

Professional/Executive Education Seminars

19. March  2007 - March  2007.
AUB. School of Business - EMBA Program. Beirut, Lebanon.
Delivered an executive “Marketing Strategy” course for the Executive MBA program at the American University of Beirut. March 2007

20. February  2007 - March  2007.
AUB. School of Business - EMBA Program. Beirut, Lebanon.
Delivered an executive “Marketing Strategy” course for the Executive MBA program at the American University of Beirut. February-March 2007

21. December  2006 - December  2006.
AUB. School of Business - EMBA Program. Beirut, Lebanon.
Delivered an executive “Marketing Management” course for the Executive MBA program at the American University of Beirut. December 2006

22. October  2005 - October  2005.
AUB. School of Business - EMBA Program. Beirut, Lebanon.
Delivered an executive “Marketing Strategy” course for the Executive MBA program at the American University of Beirut. October 2005.

23. October  2003 - 2004.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Statistics for Business” course for the Executive MBA program at the University of Sharjah

24. June  2003 - 2004.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Marketing Research” course for the Executive MBA program at the University of Sharjah.

25. January  2003 - 2003.
Lebanese Management Association . Beirut , Lebanon.
Delivered a session on “Service Excellence: The Competitive Advantage” for a group of Lebanese executives at the Lebanese Management Association.

26. April  2003 - May  2001.
University of Sharjah. Dharjah , United Arab Emirates.
Delivered an executive “Business Research Methods” course for the Executive MBA program at the University of Sharjah

27. October  2002 - 2003.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Statistics for Business” course for the Executive MBA program at the University of Sharjah.

28. October  2001 - 2002.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Business Research Methods” course for the Executive MBA program at the University of Sharjah.

29. October  2001 - 2002.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Statistics for Business” course for the Executive MBA program at the University of Sharjah.

30. January  2001 - 2001.
American University of Beirut . Faculty of Health Sciences. Beirut , Lebanon.
Guest lecturer on “Principles of Marketing for Health Services” in an Introduction to Health Services Administration course at the Department of Health Services Administration

31. February  2001 - April  2001.
University of Shrajah . Shrajah , United Arab Emirates.
Delivered an executive “Statistics for Business” course for the Executive MBA program at the University of Sharjah.

32. April  2001 - 2001.
Chamber of Commerce, Industry, and Agriculture. Beirut, Lebanon.
Delivered a session on “Generic Marketing Skills for the Middle Manager Today” under an International Chamber of Commerce (ICC) seminar on ‘Core Competencies for the Effective Manager.”

33. September  2000 - 2000.
University of Sharjah . Sharjah , United Arab Emirates.
Delivered an executive “Statistics for Business” course for the Executive MBA program at the University of Sharjah. The EMBA program is a joint collaboration between the University of Sharjah, University of Arizona, and AUB.

34. November  2000 - 2000.
American University of Beirut . Beirut , Lebanon.
Delivered a two-day Grid workshop on “Service Excellence: The Competitive Edge” to AUB managers as part of the university-wide Service Quality Initiative.

35. June  2000 - 2000.
Chamber of Commerce. Jeddah , Saudi Arabia.
Developed and delivered sessions on "Statistics for Managers" within an AUB Regional and External Programs Diploma for the Jeddah Chamber of Commerce to group of Saudi Arabian executives.

36. January  2000 - 2000.
American University Hospital . Beirut , Lebanon.
Developed and delivered a 20-hour workshop on "Health Care Service Quality" to American University Hospital staff.

37. January  2000 - 2000.
Chamber of Commerce. Jeddah, Saudi Arabia.
Developed and delivered sessions on "Marketing Principles" within an AUB Regional and External Programs Diploma for the Jeddah Chamber of Commerce to group of Saudi Arabian executives.

38. October  1999 - 1999.
Lebanese Management Association. Beirut , Lebanon.
Delivered a session on "Customer Service: Strategies for Success" for a group of Lebanese executives at the Lebanese Management Association.

39. November  1999 - December  1999.
American University of Beirut . Beirut , Lebanon.
Developed and delivered session on "Marketing and Communication Strategies and the Challenges of the Third Millennium" within an AUB Regional and External Programs workshop to group of Saudi Arabian executives.

40. August  1999 - 1999.
American University of Beirut . Beirut , Lebanon.
Developed and delivered workshop on "Customer Care" to staff of Business Services and Risk Management at the American University of Beirut.

41. October  1998 - November  1998.
American University of Beirut . Beirut , Lebanon.
Developed and delivered session on "Assessing Customer Needs" within an AUB Regional and External Programs workshop on "Creative Thinking and Innovative Marketing" to group of Saudi Arabian executives.

42. June  1998 - 1998.
Middle East Airline . Beirut , Lebanon.
Developed and delivered session on "Airline Marketing" to Middle East Airline managers in a special training and development program organized by AUB Regional and External Programs Office.


43. April  1998 - November  1998.
American University Hospital . Beirut , Lebanon.
Developed and delivered workshops on "Communicating with Care in the Health Care Industry" to American University Hospital staff.

44. October  1997 - 1997.
Middle East Airlines. Beirut , Lebanon.
Delivered sessions introducing team of Middle East Airline managers to a special training and development program organized by AUB Regional and External Programs Office.

45. November  1993 - 1993.
Matrix Management Consultants . Kuwait City , Kuwait.
Program Leader in a three-day seminar on Strategic Marketing organized by Matrix Management Consultants to group of executives at Kuwaiti organizations. Kuwait City, Kuwait. November 7-9, 1993

Curriculum Development & Teaching Innovation
New Courses/Programs Developed

1.  Baalbaki, I  (2000)  'BBA and MBA programs', 
Involved in the design of the new BBA and MBA programs at the Olayan School of Business.


Research in Progress
Work in Progress

1.  Feghali, T, Baalbaki, I and Al-Jindi, N  (2005)  'The Seller-Site-Buyer E-marketing Model', 

2.  Elfakhani, S, Baalbaki, I and Rizk, H  (2005)  'Determinants of Gold Pricing', 

 Grants

November  2006 - December  2006.  Faculty Development Grant. "2006 American Marketing Association Mplanet Conference in Orlando, Florida."  Amount of Dollar Award : $ 2,000

January  2006 - 2006.  Faculty Development Grant. "2006 Academy of Global Business Advancement Conference ."  Amount of Dollar Award : $ 1,500
Attended the 2006 Academy of Global Business Advancement Conference, Kuala Lumpur, Malaysia

January  2004 - 2004.  Faculty Development Grant . "2004 Academy of Global Business Advancement Conference ."  Amount of Dollar Award : $ 1,500
Attended the 2004 Academy of Global Business Advancement Conference, New Delhi, India

April  2000 - 2000.  AUB Faculty Development Grant. "2000 Academy of Business Administration Conference."  Amount of Dollar Award : $ 2,000
Attended the 2000 Academy of Business Administration Conference held in Vancouver, Canada.

May  2000 - 2000.  AUB Faculty Development Grant. "Financial Management Association (FMA) European Conference ."  Amount of Dollar Award : $ 1,500
Co-author attended the Financial Management Association (FMA) European Conference held in Edinburgh, Scotland

October  2000 - 2000.  United Nations UNESCO Grant. "Product Development Management in the Arab Region."  Amount of Dollar Award : $ 1,000
Attended a workshop on “Product Development Management in the Arab Region” at the Arabian Gulf University, Bahrain

April  1999 - 1999.  AUB Faculty Development Grant . "1999 Academy of Business Administration Conference."  Amount of Dollar Award : $ 2,000
Attended the 1999 Academy of Business Administration Conference held in Reno, Nevada.

April  1998 - 1998.  AUB Faculty Development Grant. "1998 Academy of Business Administration National Conference."  Amount of Dollar Award : $ 2,000
Attended the 1998 Academy of Business Administration National Conference held in Toronto, Canada.

June  1996 - 1996.  Mellon Foundation Grant . "An Empirical Comparison of the Dimensions of Service Quality Between Developed and Developing Economies.."  Amount of Dollar Award : $
Funded through Center for Behavioral Research at AUB.

July  1996 - 1996.  AUB Faculty Development Grant. "1996 Academy of Business Administration International Conference."  Amount of Dollar Award : $ 1,500
Attended the 1996 Academy of Business Administration International Conference held in Athens, Greece.

July  1995 - 1995.  AUB Faculty Development Grant. "1995 Academy of Marketing Science Seventh Biennial World Marketing Congress."  Amount of Dollar Award : $ 2,000
Attended the 1995 Academy of Marketing Science Seventh Biennial World Marketing Congress held in Melbourne, Australia

August  1994 - 1994.  AUB Faculty Development Grant. "1994 American Marketing Association Summer’s Marketing Educators’ Conference ."  Amount of Dollar Award : $ 2,000
Attended the 1994 American Marketing Association Summer’s Marketing Educators’ Conference held in San Francisco, California, USA.

 Personal/Other

Professional Honors, Prizes and Fellowships

Arab Finance Competition – First Place. Organized and supervised a team from the Business School representing AUB in a local inter-university investment competition organized by the Arab Finance Corporation (AFC). The team captured first place in the competition and earned an award of $10,000. March-June 1999.

International Advertising Association InterAd – First Place Mideast & Africa. Organized and served as formal advisor to team from the Business School representing AUB in the worldwide advertising competition (InterAd IV) organized by the International Advertising Association (IAA). The team captured first place in the Mideast and Africa regions. February-April 1999.

International Advertising Association InterAd – Third Place Mideast & Africa. Organized and served as formal advisor to team from the Business School representing AUB in the worldwide advertising competition (InterAd III) organized by the International Advertising Association (IAA). The team captured third place in the Mideast and Africa regions. January-March 1998.



Professional Activities and Public Service

American Marketing Association (USA)
Member since 1992.

Member of the Conference Program Committee and Reviewer at the International Business Information Management Conference (IBIMA): E-business and Organizations in the 21st Century to be held in Cozumel, Mexico, December 14-16 2004.

Reviewer for the Case Track at the Society of Marketing Advances SMA 2004 Conference to be held in St. Pete, Florida, November 2-6 2004.

Member of the Conference Program Committee and Reviewer at the 2004 International Business Information Management Conference (IBIMA’04): Information Technology and Organizations in the 21st Century to be held in Amman, Jordan, July 4-6 2004.

Member of the Technical Committee and Reviewer at the 2003 International Business Information Management Conference (IBIMA’03): E-business and Organizations in the 21st Century held in Cairo, Egypt, December 16-18 2003.

Directed more than 80 students toward completion of their Masters degrees through closely supervising their MBA projects. 1994-present.

Reviewer for a special edition of the International Marketing Review on Cross-Cultural Marketing. May 2000.

Reviewer in the Direct Marketing / E-Commerce Track at the 2000 Academy of Marketing Science Multicultural Marketing Conference held in Kowloon, Hong Kong, September 17-20 2000.

Reviewer for the Emirates Occasional Paper series published by the Emirates Center for Strategic Studies and Research, Abu Dhabi, United Arab Emirates, January 2000.

Reviewer for the International Journal of Qualitative Market Research. October 1999.

Member of the Editorial Review Board of the Journal of the Academy of Business Administration (JABA). 1999 - 2000.

Session Chair in the session on "Communicating Ethical Behavior" at the 1999 Academy of Business Administration National Conference held in Reno, Nevada. April 13-18, 1999

Discussant in the Advertising and Promotion track session at the 1998 Academy of Business Administration National Conference held in Toronto, Canada, April 14-19 1998.

Reviewer in the Consumer and Buyer Behavior Track at the 1997 Academy of Marketing Science Annual Conference and Faculty Consortium held in Coral Gables, Florida, May 28-31 1997.

Assisted in completing a Textbook by Naresh K. Malhotra entitled Marketing Research: An Applied Orientation. Prentice Hall, 1993.

Laid foundations and wrote first drafts for two chapters on American economic policy during the Reagan years: "Reaganomics: the Problem, Not the Solution" and "Reaganomics: The Betrayal of the Middle Class." Chapters appeared in Fred C. Allvine’s book entitled Wake Up America! Your Economy Is Burning, 1992 (pp.115-155).

Participated in a report on "1990 Georgia Tech Admissions Research Project." Conducted data analysis of this University wide research project about the perceptions that the Georgia Tech applicants hold of the University. 1991.

Academy of Marketing Science (USA)
Member since 1993

Literati Club (UK)
Member since 1993.

Mediterranean Network of Information Technology Nodes (EU)
(A European Union project)
A founding member of the Electronic Commerce node in Lebanon.
(November 1998 – 2000).

PeerNet (UK)
(An Electronic Peer Review Network)
Member since October 1999.

Society for Marketing Advances (USA)
Member since January 2000.

Council for Advancement and Support of Education - CASE (USA)
Member since 2001.

Association for Healthcare Philanthropy - AHP (USA)
Member since 2003.